Illustration for Startup Weekend, a three-day event held in New Orleans for entrepreneurs and individuals to pitch their business ideas, draft a business plan, and present to judges in exchange for mentorship and other prizes. Working within the theme of Pioneers & Explorers, a figure from history was selected to reflect the tone of each day of the conference.
Sacagawea: Orientation Day
Ernest Shackleton: Team Building Day
Amelia Earhart: Launch Day
The design was used across promotional materials and collateral, including the event tshirts, signage, and social media.